Why Unfriendly Big Churches Are Bad – But Unfriendly Small Churches Can Be Dangerous

Friendliness, warmth and connection are not automatic in any church. Big churches know this. Small Churches tend to forget it. And when we forget it we can hurt people deeply.

An unfriendly Small Church can be a dangerous thing.

Big churches are aware of crowd dynamics, so most of them work really hard at overcoming the pull towards anonymity. Many of them succeed and are very friendly. It may even be one of the reasons they became big.

Small Churches need to work just as hard at friendliness, warmth and connection as our large church counterparts do. Maybe even harder, because friendliness is more expected and needed when the crowd is smaller.

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