Know Your Audience: 8 Principles for Speaking Effectively in Any Situation knew your audience.

That was one of the greatest compliments I’ve ever received in ministry.

It happened after speaking at a Prayer Breakfast at a US Army base in Germany that was in the process of being closed. So I asked the chaplain why it had been helpful. Then I sat down and reverse-engineered the entire event to find out how it had come out that way.

What I discovered were 8 principles.

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